The company provides you with a code, which you can install so your website will instantly display an accessible interface. While this can be extremely challenging, you can make the most of solutions like accessiBe to simplify the whole process. So, whether you build your website yourself or use a web design agency, make sure that you design an accessible website. Most website designers and agencies are not even aware of this, let alone able to design an accessible website. This means designing your website so that people with disabilities can also access it. It will not only make the experience better for your audience but is also required by law. You should design your website in a way that makes it accessible to all. Here’s an example of a brand that does this well by their use of a creative font to reflect their own creativity.
WEBDESIGN FEATURES PROFESSIONAL
Your font should also reflect your brand personality and whether you want to look professional or fun and youthful. Older people might prefer clean and simple ones that are easier to read. Younger people, for example, often prefer more fun and stylish fonts. The actual selection, however, should depend on your audience. The general rule for selecting a font is that it should be easy-to-read and clearly visible on the background colour that you selected. The use of a grid format further adds structure to the page. This website also focuses on the products and services but has organized the various web elements well. Now, let’s compare it with another website with a cleaner layout to see how it could have been structured instead. The website is very difficult to navigate and the lack of a grid design makes it messy and chaotic. One of the best examples of cluttered website design and how it affects usability is shown below. You can experiment with a few different layouts and conduct split testing to understand what works best with your audience. LayoutĪs a rule of thumb, keep your layout simple, clean, and designed in a way that draws attention to the most important parts.Īlso, the number of menu options or the elements in a drop-down menu should be determined based on your audience preferences. For example, blue is the colour most associated with trust and black with quality. You can then select colours that evoke certain emotions or thoughts in people. Similarly, depending on what brand associations you want to form, you can select your brand colours. And, if you want consumers to think that your brand produces high-quality products, then the colour black can help you form that image. However, if you’re starting from scratch, then you can use this study to understand colour associations.įor example, if you want to associate your brand with trust, then you should use the colour blue. If you already have some brand colours that align with your logo and other brand identity elements, then you should use those on your website as well. Here are some of the web design elements that you should select carefully and then use consistently. It maintains this consistency because these two distinctive colours represent the brand and people associate these with the company. Red and white are the colours of the company’s logo, packaging of their traditional coke bottles, and a lot of other brand elements. See how the brand has used the company’s distinctive red colour on a white background. Look at the screenshot of Coca Cola’s homepage, for example. Therefore, you need to select those elements carefully and keep them consistent across your website.
Your website design elements, like colours, fonts, images, etc. It is usually one of the first things people look at to get to know a brand and therefore helps form the first impression. Your website is a reflection of your brand and everything that it stands for. In this post, we will discuss why good website design is important from your audience’s perspective. There are a lot of other benefits of a good website design for both your business and your audience. Your website should be designed keeping in mind your audience and should ensure that it provides good user experience. So, you can’t afford any website fails that might cause your prospects to bounce off your website. Your website is also the place where you nurture your bottom-of-the-funnel leads to get conversions. Your website is one of the most important aspects of your brand’s online presence and it's important that you design it right. Your website should be designed keeping in mind your audience and should ensure that it improves user experience.
0 kommentar(er)
